AI Insights · Timothy · December 2022
Top 5 Shopping Apps on iOS in South Africa Q4 2022
Explore the performance of the top 5 shopping apps on iOS in South Africa during Q4 2022, with insights on weekly downloads and active users.
In the fourth quarter of 2022, the top 5 shopping apps on iOS in South Africa showed varied performance in terms of weekly downloads and active users. Data sourced from Sensor Tower provides a detailed view of these trends.
SHEIN - Shopping Online saw a notable fluctuation in weekly downloads, starting at around 8.6K and peaking at approximately 13.6K in early November. However, downloads declined towards the end of the quarter, reaching a low of about 5.9K in mid-December. Active users initially increased, peaking at around 171K in early November, before gradually decreasing to approximately 108K by the end of December.
Takealot - Mobile Shopping App experienced a steady increase in weekly downloads, starting at around 5.7K and peaking at over 10K in mid-November. Active users also followed a similar trend, beginning at approximately 97.6K and rising to a peak of about 126K in mid-November, before stabilizing at around 104.5K towards the end of the quarter.
Woolworths (Pty) Ltd showed a steady performance with weekly downloads peaking at around 11K in early October, before declining to about 3.7K by mid-December. Active users remained relatively stable throughout the quarter, ranging between 37.8K and 45.3K, with a slight increase towards the end of the year.
Checkers Sixty60 maintained a consistent download rate, averaging around 5K downloads per week, with minor peaks in mid-November and December. Active users also showed stability, fluctuating between 47K and 59K, with noticeable peaks in mid-November and late December.
myTFGworld Online Shopping saw a significant spike in weekly downloads in mid-November, peaking at around 15.6K, before dropping to approximately 911 by the end of December. Active user data for this app was not available.
For more detailed insights and trends, visit Sensor Tower.