Top 5 Shopping Apps on iOS in Sweden Q4 2022

Performance of Top 5 Shopping Apps on iOS in Sweden in Q4 2022

In Q4 2022, the top 5 shopping apps on iOS in Sweden showcased unique performance trends in terms of weekly downloads and active users. Here's an overview of how these apps fared during the quarter:

Klarna | Shop now. Pay later.

Starting the quarter with weekly downloads around 9.6K, Klarna saw fluctuations throughout the period, peaking at 17.3K in the week of November 21 before ending the quarter at approximately 12K. Active users started at 272K, with a notable peak at 318K in the week of November 28, and concluded the year at 283K.

Vinted: Sell vintage clothes

Vinted experienced a significant surge in downloads in mid-October, reaching 27.6K in the week of October 24. However, downloads decreased steadily, falling to 4.2K by the end of December. Active users followed a similar pattern, peaking at 33.3K in late November and then tapering down to 31.2K in the final week of the year.

Epassi

Epassi's downloads showed an upward trend, starting at 4.4K in early October and rising to 15.1K by the last week of December. Active users also increased consistently, beginning the quarter at 24.1K and ending at 47.3K.

H&M - we love fashion

H&M saw a significant spike in downloads during the week of October 31, with 17.9K downloads, followed by a peak of 26.1K in late November. However, downloads declined to approximately 4K towards the end of December. Active users peaked at 108K in the week of November 21 and concluded the quarter at around 82.9K.

Lidl Plus

Lidl Plus downloads fluctuated throughout the quarter, starting at 7.8K and peaking at 14K in early December, before ending the year at 6.2K. Active users saw a slight decline, starting at 64.6K in early October and finishing at 56.5K by the end of December.

For more detailed insights and data, visit Sensor Tower.