AI Insights · Timothy · January 2023
Top 5 Shopping Apps on iOS in New Zealand Q4 2022
Discover the performance trends of the top 5 shopping apps in New Zealand on iOS during Q4 2022, including download and active user metrics.
In Q4 2022, the top 5 shopping applications on iOS in New Zealand showcased varied performance trends in weekly downloads and active users. The data, sourced from Sensor Tower, provides valuable insights into the app usage patterns within this region.
The Warehouse - Shop and Save had a notable quarter with weekly downloads peaking at around 12.6K in late November. The app saw an initial rise in downloads mid-October, reaching 7.1K and continued to perform strongly through November. Weekly active users also showed a positive trend, peaking at 41K in late November, before settling at approximately 34K by the end of December.
SHEIN - Shopping Online maintained a consistent download rate throughout the quarter. It saw a slight increase in weekly downloads, peaking at 4.2K in the final week of December. Active users for SHEIN remained stable, hovering around 56K to 58K throughout the quarter.
TheMarket – Online Shopping NZ experienced a significant boost in weekly downloads, particularly in the week of November 21, where downloads reached 7.3K. This spike was followed by a decrease, with downloads falling to around 1.6K by the end of December.
Woolworths NZ saw a moderate increase in weekly downloads, peaking at 3K in late November. Active users showed a steady pattern, peaking at 33.5K in the first week of November and maintaining similar levels throughout the quarter.
Nike: Shoes, Apparel, Stories had a varied performance with weekly downloads peaking at 3.1K in late November. The app saw an increase in active users, reaching a high of 17.5K in the same period before settling at around 12.5K by the end of December.
For more detailed insights and data trends, visit Sensor Tower.
