Top 5 Shopping Apps on iOS in New Zealand for Q4 2022

In the fourth quarter of 2022, the top 5 shopping apps on iOS in New Zealand showcased varied performance trends in downloads and active users. Here’s a detailed look at how each app fared during this period.

The Warehouse - Shop and Save demonstrated a strong presence in the market. Weekly downloads peaked at 12.6K in the week of November 21, with notable increases seen throughout October and November. Active users also saw a steady rise, reaching a high of approximately 41K during the same week, before ending the quarter at around 34K.

SHEIN - Shopping Online maintained a consistent performance in terms of downloads, averaging around 3.4K weekly. The highest number of downloads was 4.2K in the final week of December. Active users hovered around 56K to 58K, with a slight dip in mid-December before climbing back up to 57.8K by the end of the quarter.

TheMarket – Online Shopping NZ saw a significant spike in downloads in the week of November 21, reaching approximately 7.3K. However, the app experienced a decline towards the end of December, with weekly downloads dropping to around 1.7K.

Afterpay: Shop Smarter experienced relatively stable download numbers, averaging around 2.5K per week. The highest number of downloads was close to 3K in the week of November 21. Active users fluctuated slightly but remained strong, peaking at around 53K in the same week and ending the quarter at approximately 50K.

Trade Me: Property, Jobs, Shop had a steady download rate, with numbers ranging between 2.1K and 2.7K per week. Active users showed some variability, starting at 61.4K and ending the quarter at around 51.5K, with notable dips and recoveries in between.

These insights are based on data provided by Sensor Tower. For more detailed analysis and insights, visit Sensor Tower’s platform.