AI Insights · Timothy · January 2023
Top 5 iOS Shopping Apps in Latin America: Q4 2022 Performance
Discover the performance trends of the top 5 iOS shopping apps in Latin America during Q4 2022, including weekly downloads and active users.
In the fourth quarter of 2022, the top five iOS shopping apps in Latin America showcased varying performance trends in terms of weekly downloads and active users. The data, sourced from Sensor Tower, provides insights into the market dynamics for SHEIN - Shopping Online, Mercado Libre: Compras Online, Shopee Brasil - Frete Zero, Amazon Shopping, and Magalu: compras com descontos.
SHEIN - Shopping Online had a fluctuating trend in weekly downloads, starting strong at approximately 219K in late September and peaking at around 332K in early November. The weekly active users mirrored this trend, beginning at roughly 5.1M and reaching a high of about 5.8M in mid-November.
Mercado Libre: Compras Online exhibited a steady increase in weekly downloads, from around 153K in late September to a peak of approximately 230K in mid-December. Weekly active users also showed a gradual rise, starting at about 6.1M and reaching around 6.6M in mid-December before a slight decline towards the end of the quarter.
Shopee Brasil - Frete Zero saw its weekly downloads peak at around 191K in early October and then gradually decrease to approximately 104K by the end of December. The weekly active users followed a similar pattern, peaking at about 3.6M in early November and then slightly declining to around 3.2M by the end of the quarter.
Amazon Shopping experienced a consistent increase in weekly downloads, starting at approximately 90K in late September and peaking at around 145K in mid-November. The weekly active users also showed an upward trend, beginning at about 2.5M and reaching roughly 2.8M by the end of December.
Magalu: compras com descontos demonstrated a significant increase in weekly downloads, starting at around 34K in late September and peaking at approximately 112K in late November. Weekly active users also showed notable growth, starting at about 538K and reaching a high of around 895K in late November before a slight decline towards the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
