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AI Insights · Timothy · January 2023

Top 5 Shopping Apps on iOS in Italy: Q4 2022 Performance

Discover the performance trends of the top 5 shopping apps on iOS in Italy during Q4 2022, including weekly downloads, active users, and revenue insights.

Top 5 Shopping Apps on iOS in Italy: Q4 2022 Performance

During the fourth quarter of 2022, the top five shopping applications on the iOS platform in Italy showcased varied performance trends. Below, we delve into the weekly downloads, active users, and revenue data for Vinted: Sell vintage clothes, Amazon, SHEIN - Shopping Online, Zalando – Online fashion, and Nike: Shoes, Apparel, Stories.

Vinted: Sell vintage clothes

  • Weekly downloads started strong at around 93K in late September but saw a gradual decline, reaching approximately 27K by the end of December.

  • The number of weekly active users fluctuated, peaking at over 532K in early December before dropping to around 464K in the final week of the year.

Amazon

  • Weekly downloads displayed a generally stable trend, averaging around 27K to 35K, with a notable peak at 35K in the last week of December.

  • Weekly active users remained consistently high, hovering around 1.1M to 1.2M, with a slight increase observed towards the end of the quarter.

SHEIN - Shopping Online

  • Weekly downloads varied, with a high of approximately 34K in early November and a low of around 18K in mid-December.

  • Active users saw an upward trend in November, peaking at 1.7M in the week of November 21, before declining to around 1.3M at the end of December.

Zalando – Online fashion

  • Weekly downloads showed a significant increase, starting at around 19K in late September and peaking at approximately 36K in late November.

  • Active users also increased, reaching over 607K in the week of November 21, before stabilizing at around 475K by the end of December.

Nike: Shoes, Apparel, Stories

  • Weekly downloads experienced fluctuations, starting at around 19K and peaking at approximately 28K in mid-November, then declining to about 16K by the end of December.

  • Active users saw a significant rise, peaking at over 391K in late November, before dropping to approximately 221K in the last week of December.

These insights into the top 5 shopping apps on iOS in Italy during Q4 2022 highlight the dynamic nature of user engagement and app performance. For more detailed insights and data, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2023