AI Insights · Timothy · January 2023
Top 5 Shopping Apps on iOS in Ghana for Q4 2022
Discover the performance trends of the top five shopping apps in Ghana on the iOS platform during the fourth quarter of 2022, based on Sensor Tower data.
The fourth quarter of 2022 saw varied performance trends among the top shopping apps on iOS in Ghana. Here’s a closer look at the weekly downloads, active users, and revenue patterns for the leading apps: Alibaba.com, Jiji Ghana, Jumia Online Shopping, Hubtel, and KiKUU: Online Shopping Mall.
Alibaba.com experienced a steady increase in weekly downloads, peaking at approximately 4.8K in the week of December 5. Active users also showed an upward trend, growing from 39.9K in late September to 47.8K by mid-December.
Jiji Ghana saw a fluctuating pattern in weekly downloads, with a noticeable dip to around 1.9K in late October before recovering to approximately 2.5K in early December. Active users remained relatively stable, hovering around 26K to 29K throughout the quarter.
Jumia Online Shopping had a significant spike in weekly downloads, reaching 3.2K in the last week of October. Active users showed a slight increase, peaking at 26.8K at the end of October but then stabilizing around 22K to 23K for the remainder of the quarter.
Hubtel displayed an overall upward trend in weekly downloads, starting from 1K in late September and peaking at 2K in late November. This app did not have available data for active users during this period.
KiKUU: Online Shopping Mall maintained a consistent performance in weekly downloads, averaging around 1.2K to 1.4K throughout the quarter. Active users remained steady, with numbers fluctuating slightly from 16.5K to 17.3K.
These insights are based on data from Sensor Tower, and for more detailed analysis, you can visit their website.
