AI Insights · Timothy · January 2023
Top 5 Shopping Apps on iOS in Europe Q4 2022
Discover the performance trends of the top 5 shopping apps on iOS in Europe during Q4 2022, including weekly downloads and active user metrics.
In Q4 2022, the top 5 shopping apps on the iOS platform in Europe showcased varying performance trends in terms of weekly downloads and active users. Here's a closer look at the data from Sensor Tower.
SHEIN - Shopping Online saw a fluctuating trend in weekly downloads, peaking at around 260K in mid-November. The app's weekly active users demonstrated a similar pattern, reaching approximately 8.8M in late November before dipping to about 7.2M by the end of December.
Пятёрочка — карта скидок experienced a steady increase in weekly downloads, with numbers rising from 138K in early October to a peak of 236K in mid-December. The app's weekly active users also showed growth, starting at 521K in late September and reaching close to 993K by mid-December.
Lidl Plus maintained a consistent rate of weekly downloads, averaging around 180K throughout the quarter. The app's weekly active users remained relatively stable, with a slight decline from approximately 3.1M in late September to 2.8M by the end of December.
AliExpress: Интернет-магазин experienced a significant drop in weekly downloads, starting at 306K in early October and decreasing to about 57K by the end of December. The app's weekly active users also saw a decline, from 4.5M in early October to 4.3M in late December.
Trendyol: Fashion & Trends showed a mixed trend in weekly downloads, peaking at around 243K in early November before dropping to about 105K by the end of December. The app's weekly active users remained relatively stable, averaging around 6M throughout the quarter.
For more detailed insights and data, visit Sensor Tower.
