AI Insights · Timothy · January 2023
Top 5 iOS Shopping Apps in Central America Q4 2022
Discover the performance trends of the top 5 shopping apps on iOS in Central America during Q4 2022, including download and active user statistics.
Throughout the fourth quarter of 2022, the leading shopping apps on iOS in Central America displayed notable trends in weekly downloads and active users. Here’s a closer look at the performance of the top five apps in this category.
SHEIN - Shopping Online experienced significant fluctuations in weekly downloads, starting from around 58K in late September, peaking at approximately 72K in mid-November, and ending the year at around 61K. The app's weekly active users also showed a steady increase from about 1.4M in late September to nearly 1.5M in late November, before slightly declining to approximately 1.3M by the end of December.
Mercado Libre: Compras Online saw its weekly downloads rise from roughly 49K in late September to about 72K in mid-December. The app maintained a consistent increase in active users, starting from around 1.5M in late September and peaking at 1.7M in mid-November, before ending the quarter at approximately 1.6M.
Amazon Shopping showed a steady growth in weekly downloads, beginning at around 38K in late September and reaching approximately 51K by the end of December. Its weekly active users also increased, starting from 1.1M in late September and peaking at about 1.3M in mid-December.
Nike: Shoes, Apparel, Stories had a stable performance in weekly downloads, starting from around 34K in late September and reaching about 40K by the end of December. The app's active users grew from approximately 257K in late September to around 315K by the end of December.
Finally, Liverpool: Compra en línea demonstrated significant growth in weekly downloads, moving from 17K in late September to approximately 50K in mid-November, and closing the year at around 25K. The app’s weekly active users also saw an increase, starting from about 223K in late September and reaching a peak of 345K in mid-November, before stabilizing at around 249K by the end of December.
These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored.
