AI Insights · Timothy · January 2023
Top 5 Shopping Apps on iOS in Bulgaria: Q4 2022 Performance
Explore the performance metrics of the top 5 shopping apps on iOS in Bulgaria during Q4 2022, including weekly downloads, revenue, and active users.
During the fourth quarter of 2022, the top 5 shopping apps on iOS in Bulgaria showcased varying trends in downloads and active user engagement. Here's a detailed look at each app's performance.
ABOUT YOU Online Fashion Shop saw notable fluctuations in weekly downloads, peaking at approximately 5.9K in the week of November 7. However, the downloads tapered off towards the end of the quarter, landing at around 1.5K in the final week of December. Active users mirrored this trend, starting at about 27.7K and experiencing a dip to 22.6K by the end of the quarter.
Kaufland: Supermarket Offers maintained a steady stream of weekly downloads, averaging around 2K, with a peak of 2.7K in the week of October 31. Active users showed a consistent upward trend, beginning at 16.2K and reaching 26.2K by the end of November, before stabilizing around 22.4K in December.
Lidl Plus exhibited stable download numbers, closely hovering around 1.5K weekly. The active user base remained relatively steady, starting at 15.3K and slightly decreasing to 13.7K by the end of December.
eMAG.bg experienced a significant spike in weekly downloads, particularly in mid-November, where it reached about 6.2K. The downloads then normalized to around 1.2K per week by the end of December.
MODIVO - Moda i zakupy online enjoyed a strong start with weekly downloads peaking at 2.2K in early November. However, the numbers declined sharply to 460 by the last week of December. Active users showed a stable trend, beginning at 7.7K and rising to a peak of 10.8K in early November before settling at 8.6K by the end of the quarter.
These insights are based on data from Sensor Tower, offering a comprehensive view of app performance metrics. For more detailed analytics and trends, visit Sensor Tower.
