Top 5 News Apps on iOS in Kenya Q4 2022

Throughout Q4 2022, the leading news apps on iOS in Kenya demonstrated diverse trends in terms of weekly revenue, downloads, and active users. Here’s an overview of the performance of the top 5 news applications, based on Sensor Tower data.

The Economist - News, Podcasts saw its weekly revenue fluctuate throughout the quarter, peaking at approximately $281 in mid-October. Downloads were highest at the end of October, hitting 51, while active users showed a slight upward trend, reaching 144 in the last week of November.

Bloomberg: Business News Daily experienced a notable spike in revenue at the beginning of October with $498. However, this was followed by a decline and eventual stabilization around the $100 mark in December. Downloads were inconsistent, peaking at 48 in mid-December, while active users saw a slight increase towards the end of the quarter, reaching 71.

The Standard Digital e-Paper exhibited a significant increase in weekly revenue during the last week of October, reaching $293. Downloads were highest in the last week of November at 68, showing a general upward trend throughout the quarter.

The Wall Street Journal. had steady revenue, with a notable peak at $210 in the first week of December. Downloads remained relatively low, with a peak of 26 in mid-October. Active users fluctuated slightly, remaining around the mid-40s for most of the quarter.

Lastly, The New York Times saw a steady increase in revenue, culminating at $260 in the third week of December. Downloads were highest at the start of October, reaching 61, and active users remained stable, averaging around 210 throughout the quarter.

For more detailed insights and trends, visit Sensor Tower.