Top 5 Lifestyle Apps on iOS in Italy Q4 2022

In Q4 2022, the top five lifestyle apps on iOS in Italy demonstrated diverse performance trends, as reported by Sensor Tower. Here’s a closer look at the weekly downloads and active user trends for these leading apps:

Pinterest experienced consistent user engagement throughout the quarter. Weekly downloads fluctuated, with a notable peak of approximately 30.6K in the final week of December. Active users also showed a steady upward trend, starting from around 2.57M at the beginning of October and peaking at approximately 2.70M by early December.

Glovo: Food Delivery and more saw its downloads generally maintain a steady rate with a spike to about 33.7K in the last week of October. Active users followed a similar pattern, reaching a high of roughly 268.7K in early December before tapering off to approximately 212.7K by the end of the month.

Amazon Alexa showed a significant rise in user engagement towards the end of the quarter. Downloads surged to around 57.3K in the last week of December, while active users increased from approximately 224.6K at the end of September to a peak of about 281.8K in the week of December 19.

NGL: ask me anything had a more volatile download pattern. Weekly downloads peaked at around 24.7K at the end of September but then saw a gradual decline, ending the quarter at approximately 13.5K. Active users remained relatively stable, starting the quarter at about 204.3K and ending at approximately 168K.

IO displayed varied trends in user engagement. Downloads showed minor fluctuations, peaking at around 12.9K in late November. Active user numbers were more erratic, with a significant peak of approximately 591.7K in the last week of November before dropping to around 151.8K by the end of December.

For more detailed insights and data, visit Sensor Tower.