Top 5 Lifestyle Apps on iOS in the UK Q4 2022

In the fourth quarter of 2022, the top 5 lifestyle apps on iOS in the United Kingdom showcased varied performance trends in terms of weekly downloads and active users. Here’s a detailed look at their performance, based on data from Sensor Tower.

Royal Mail experienced a significant surge in weekly downloads, peaking at 148K in the week of November 7. The app maintained a strong download rate throughout the quarter, with notable weeks including 121K downloads on November 14 and 64K on November 28. Active users also saw a substantial increase, rising from 153K at the end of September to 315K by mid-November, before stabilizing around 210K by the end of December.

Amazon Alexa saw its weekly downloads peak at 166K in the final week of December, with a notable rise starting mid-December at 87K. Active users showed a steady increase throughout the quarter, reaching approximately 1.27M by the end of December from 968K at the beginning of October.

Ring - Always Home had a notable peak in weekly downloads at 86K in the last week of December, with a significant spike of 71K in the week of November 21. Active users steadily increased from 382K at the end of September to 450K by the end of December.

Pinterest maintained a relatively stable download rate throughout the quarter, with a peak of 44K in the last week of December. Active users hovered around the 10.3M mark for most of the quarter but saw a slight uptick to 11.1M in the final week of December.

DPD saw a notable increase in weekly downloads, peaking at 53K in the week of December 19. Active users followed a similar trend, rising from 45K at the end of September to 92K in mid-December before settling at 59K by the end of December.

For more detailed insights and analysis, visit Sensor Tower.