Top 5 iOS Lifestyle Apps in New Zealand: Q4 2022 Performance

In Q4 2022, the top lifestyle apps in New Zealand on the iOS platform showcased varied performance trends. Here’s a closer look at the weekly downloads, revenue, and active user metrics for the leading apps, based on data from Sensor Tower.

Tinder Dating App: Chat & Date saw a significant increase in weekly revenue throughout the quarter, peaking at around $43.3K in the final week of December. Weekly downloads also rose, reaching 1.7K in the same week. Active users fluctuated slightly but ended the quarter strong at approximately 72.2K.

Bumble Dating App: Meet & Date maintained a steady revenue stream, starting at $19.6K and peaking at $22.5K by the end of November. Downloads varied, with a notable peak of 1.1K in mid-October and late December. Active users experienced some fluctuations but remained relatively stable, closing the quarter at around 25K.

Hinge Dating App: Match & Meet demonstrated consistent weekly revenue, with a high of $6.6K at the end of December. Downloads remained stable, averaging around 1.1K per week, with a slight dip in mid-December. Active users showed a gradual increase, ending the quarter at approximately 17.5K.

Badoo: Dating. Chat. Friends experienced modest revenue growth, peaking at $2.3K in early December. Weekly downloads were consistent, hovering around the 250 mark, while active users saw minor fluctuations, ending the quarter at roughly 8.7K.

Live Psychic Chat had varying weekly revenue, with a significant peak of $3K in late November. However, no data was available for weekly downloads or active users.

For more insights and detailed data, visit Sensor Tower.