AI Insights · Timothy · January 2023
Top 5 Finance Apps Performance on iOS in Brazil - Q4 2022
Discover the performance trends of the top 5 finance apps on iOS in Brazil during Q4 2022, including weekly downloads and active users.
In the fourth quarter of 2022, the top finance applications on the iOS platform in Brazil demonstrated notable trends in weekly downloads and active users. Here’s a detailed look at their performance:
Nubank: Conta, Cartão e mais saw consistent weekly downloads throughout the quarter, peaking at approximately 138K in the first week of October. Active users showed a steady increase, starting from 7.2M and reaching around 7.9M by mid-December.
CAIXA Tem experienced a significant spike in downloads, with the highest at nearly 105K in mid-October. However, active users fluctuated, starting at 873K in late September and dipping to around 760K by the end of December.
C6 Bank: Cartão, conta e mais! had a relatively stable download rate, with the highest being 63K in early October. Active users also showed stability, maintaining around 1.2M throughout the quarter.
FGTS maintained a steady download rate, peaking at approximately 79K in mid-December. Active users saw a significant rise from 399K in late September to around 528K in mid-December, before dropping to 418K by the end of the quarter.
Inter&Co: Financial APP showcased consistent download numbers, with the highest being around 65K in early October. Active users were stable, starting at 1.6M and slightly increasing to around 1.7M by the end of December.
For more insights and detailed analytics, visit Sensor Tower.