AI Insights · Timothy · January 2023
Top 5 iOS Finance Apps in the US Q4 2022
A look at the performance of the top 5 finance apps on iOS in the United States during Q4 2022, including trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the top 5 finance apps on iOS in the United States showcased notable performance in terms of downloads, revenue, and active users. Here’s a detailed overview of their performance based on data from Sensor Tower.
QuickBooks Self-Employed from Intuit Inc. experienced fluctuations in both weekly downloads and revenue. Downloads started at around 4K per week, peaking at approximately 4.7K in the final week of December. Revenue saw a peak of about $428K at the end of October, with a general declining trend thereafter, closing the year at roughly $379K. Weekly active users remained relatively stable, hovering around 50K throughout the quarter, with a slight increase to 51K in the last week of December.
MileIQ: Mileage Tracker & Log by MileIQ Inc. saw its weekly revenue peak at approximately $225K in mid-October. Downloads exhibited a downward trend, starting from around 8.9K in early October and bottoming out at about 3.7K by mid-December, before rebounding to 7.9K in the last week of the year. Active users fluctuated, peaking at 111K in the final week of December.
Rocket Money - Bills & Budgets from Rocket Money showed a dramatic increase in weekly downloads, reaching a peak of about 228K in the last week of December. Revenue varied considerably, peaking at approximately $158K in mid-October and ending the quarter at around $93K. Active users saw a significant rise, surpassing 1M in the final week of December, up from around 765K at the start of the quarter.
YNAB by You Need A Budget LLC maintained steady weekly revenue around the $123K mark, with a slight dip in mid-November. Downloads peaked at approximately 12K in the last week of December, up from about 6.2K at the beginning of the quarter. Active users remained fairly constant, with a slight increase towards the end of the quarter, reaching around 54K in the last week of December.
Seeking Alpha: News & Analysis from Seeking Alpha Ltd. experienced a steady increase in weekly revenue, peaking at around $122K in late November. Downloads saw a gradual rise, starting at approximately 1.3K and reaching around 2.6K by the end of December. Active users remained stable, with a slight increase to about 124K in the final week of December.
For a more comprehensive analysis and additional insights, visit Sensor Tower.
