Top 5 Education Apps on iOS in South Africa: Q4 2022

In Q4 2022, the top 5 education apps on iOS in South Africa showed varied performance across downloads, revenue, and active users. Here's a detailed look at their metrics:

Duolingo - Language Lessons saw a significant increase in weekly revenue, peaking at approximately $14.6K in the final week of December. Weekly downloads also rose steadily, reaching around 2.3K in the last week of the quarter. Active users displayed a consistent pattern, fluctuating between 7.4K and 8.8K, ending the quarter at 8.4K.

Blinkist: Book Summaries Daily experienced a peak in weekly revenue of about $4.4K during the week of November 21. Downloads spiked to 1K in mid-November, but overall, they showed a declining trend towards the end of December. Active users hit their highest point at 1.4K in the week of November 21, before dropping to 944 by the end of the quarter.

Reading Eggs - Learn to Read maintained consistent weekly revenue, averaging around $3.4K, with a peak of $4K in late November. However, weekly downloads saw a decline, from 285 in late September to 103 by the end of December. Active users followed a similar trend, starting at 2.9K and ending at just over 2K.

PlantIn: Plant Identifier・Care showed consistent weekly revenue, averaging around $3K, with a peak of $3.7K in mid-October. Downloads were highest at the start of the quarter, with 3.1K in early October, but dropped to 1.7K by the final week of December. Active users remained robust, fluctuating around 9K to 11K, and peaking at 11.4K in the last week of December.

Lingokids - Play and Learn had a steady revenue increase, peaking at $3.8K in mid-December. Downloads were relatively stable, with a high of 958 in early October, but dropped to 421 by the end of the quarter. Active users hovered around 2.2K to 2.5K, ending December with 1.9K.

These insights come from Sensor Tower, where you can find more detailed data and analysis on app performance.