AI Insights · Timothy · January 2023
Top 5 iOS Dating Apps in Israel Q4 2022 Performance
In Q4 2022, leading dating apps on iOS in Israel showed varied trends in downloads, revenue, and active users. Sensor Tower data provides insights into the performance of OmeTV, Tinder, OkCupid, Bumble, and Azar.
In the fourth quarter of 2022, the top five dating apps on the iOS platform in Israel exhibited diverse trends in downloads, revenue, and active user metrics. Here's a closer look at the performance of OmeTV – Video Chat Alternative, Tinder Dating App: Chat & Date, OkCupid Dating: Date Singles, Bumble Dating App: Meet & Date, and Azar: Video Chat & Meet People.
OmeTV – Video Chat Alternative saw a steady increase in weekly revenue, peaking at approximately $4.9K in the week of December 19. The app's weekly downloads fluctuated, with a notable rise to 6.9K in the final week of December. Active users grew consistently, starting at around 10.9K at the end of September and reaching nearly 19.6K by the end of December.
Tinder Dating App: Chat & Date experienced a significant revenue peak at $55.4K in mid-October, though it settled to around $24.5K by the end of December. Weekly downloads showed a slight decline, beginning at 2.1K and closing the quarter at 1.9K. Active users also saw a gradual decrease from 29K to approximately 24.4K.
OkCupid Dating: Date Singles maintained a relatively consistent revenue stream with highs of about $27K in early October, tapering off to $16.5K by the end of December. Downloads fluctuated modestly, peaking at 1.7K in early October and ending the quarter at 1.6K. Weekly active users hovered around the 17K-19K mark throughout the quarter.
Bumble Dating App: Meet & Date showed varied weekly revenue, with a high of $19.3K in mid-October and a low of $12.9K in the last week of December. Its downloads saw minor fluctuations, peaking at 1.4K in mid-December. Active users remained stable, averaging around 5.6K throughout the quarter.
Azar: Video Chat & Meet People reported a peak revenue of $31.9K in early October, maintaining around $21K-$23K towards the year's end. Downloads varied slightly, with a high of 1.1K in several weeks. Active users ranged between 5.2K and 5.8K, showing minor fluctuations.
These insights, based on Sensor Tower data, highlight the diverse performance trends of these leading dating apps in Israel's iOS market during Q4 2022. For more detailed insights, visit Sensor Tower.
