AI Insights · Timothy · December 2022
Top 5 Apparel Apps on iOS in South America in Q4 2022
Explore the performance of the top 5 apparel apps on iOS in South America during Q4 2022, including download trends, active user metrics, and more.
During the fourth quarter of 2022, the top apparel applications on the iOS platform in South America demonstrated notable performance in terms of downloads and active users. Here is a detailed look at how these apps fared.
SHEIN - Shopping Online saw a robust performance, with weekly downloads peaking at around 246K in early November. The app maintained a high level of active users, starting at approximately 3.4M at the beginning of the quarter and reaching close to 3.8M by the end of December.
Lojas Renner - Comprar Roupas exhibited a steady increase in weekly downloads, starting from 28.3K and peaking at 40.4K in mid-December. Active user numbers showed a slight fluctuation, beginning at 260.7K and ending the quarter at around 237.8K.
Riachuelo – Comprar roupas experienced a consistent growth in weekly downloads, reaching up to 25.3K by mid-December. The app's active users also increased from approximately 91.9K to around 107.5K during the same period, although it saw a slight dip towards the end of December.
adidas: Shop Shoes & Clothing had a varied download trend, with weekly downloads peaking at about 26.4K in late November. Active user metrics reflected a peak of around 176.1K in the same timeframe, before settling at approximately 144.2K by the end of December.
ZARA showed a steady increase in weekly downloads, starting from 14.8K and reaching a high of 28.1K by the end of December. Active users increased from around 106.2K to 116.6K over the quarter, with a notable peak in late November.
These insights reflect the dynamic engagement and popularity of these top apparel apps in South America during Q4 2022. For more detailed insights, visit Sensor Tower.
