AI Insights · Timothy · January 2023
Top 5 Apparel Apps on iOS in Romania: Q4 2022 Performance
In Q4 2022, the top 5 apparel apps on iOS in Romania showcased varied trends in downloads and active users, with notable growth for some.
In the fourth quarter of 2022, the top 5 apparel apps on iOS in Romania displayed diverse performance trends. Below is an overview of their weekly downloads and active users based on data from Sensor Tower.
SHEIN - Shopping Online saw a significant rise in weekly downloads, peaking at around 30.9K in the last week of November. The app also experienced a notable increase in active users, reaching approximately 76.4K in the same period.
Zalando – Online fashion exhibited a steady rate of weekly downloads, with a peak of roughly 7.6K in mid-October. Active users grew consistently, hitting a high of about 38.2K in late November.
ABOUT YOU Online Fashion Shop experienced a notable spike in downloads, peaking at approximately 14.5K in late October. The app's active users fluctuated, with a high of around 69.7K at the end of October.
Reserved saw a sharp increase in weekly downloads, reaching up to 17.9K in late November. Active users also rose significantly, peaking at about 17.7K in mid-December.
Nike: Shoes, Apparel, Stories had a consistent download rate, with a high of around 5.7K in early October. Active users showed growth, peaking at approximately 42.6K in mid-November.
These trends highlight the varied dynamics in the apparel app market on iOS in Romania during the fourth quarter of 2022. For more detailed insights and data, visit Sensor Tower.
