Top 5 Apparel Apps on iOS in Latin America Q4 2022

In the fourth quarter of 2022, the top 5 apparel applications on the iOS platform in Latin America showcased varying trends in weekly downloads and active users. Here's a closer look at the performance of SHEIN - Shopping Online, Nike: Shoes, Apparel, Stories, ZARA, adidas: Shop Shoes & Clothing, and FARFETCH - Shop Luxury Fashion.

SHEIN - Shopping Online saw a dynamic quarter with weekly downloads peaking at approximately 333K in early November. While downloads fluctuated, they remained strong, ending the quarter with around 220K. Weekly active users similarly exhibited strong engagement, peaking at about 5.8M in mid-November, and closing the quarter at approximately 5.3M.

Nike: Shoes, Apparel, Stories experienced a steady increase in weekly downloads, starting from around 34K in late September and reaching about 49K in mid-November. The app maintained a healthy level of active users, beginning the quarter with approximately 257K and ending with roughly 315K.

ZARA demonstrated consistent growth in weekly downloads, peaking at nearly 45K in the final week of December. Active users also showed an upward trend, starting from around 183K in late September and climbing to about 206K by the end of the quarter.

adidas: Shop Shoes & Clothing had a varied performance in weekly downloads, with notable peaks in mid-November at approximately 41K. Active users followed a similar pattern, peaking at around 245K in late November and maintaining engagement levels above 200K towards the end of December.

FARFETCH - Shop Luxury Fashion exhibited steady weekly downloads, with a peak of around 29K in early November. The app's weekly active users grew steadily, starting from about 37K in late September and ending the quarter at approximately 52K.

These insights into the performance of the top 5 apparel apps on iOS in Latin America during Q4 2022 are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.