Top 5 Apparel Apps on iOS in Finland - Q4 2022

During the fourth quarter of 2022, the top 5 apparel apps on iOS in Finland showcased varying performance trends in terms of weekly downloads, active users, and revenue. Here's a detailed look at how these apps fared:

Zalando – Online fashion experienced fluctuating weekly downloads, peaking at about 3.1K in early October and ending the quarter with approximately 2.7K. Active users saw a peak of around 57.6K in late November, with a general trend of fluctuation around the 40K mark throughout the quarter.

H&M - we love fashion displayed a similar pattern in weekly downloads, peaking at close to 3.2K in late November. Active users for the app showed a decline from about 32.9K at the start of the quarter to around 28.3K by the end of December.

ABOUT YOU Online Fashion Shop saw its highest weekly downloads at approximately 2.8K in mid-November. Active users fluctuated, peaking at around 11.9K in mid-November and ending the quarter with around 9.3K.

SHEIN - Shopping Online had weekly downloads that remained relatively stable, with a high of around 1.1K in late December. The active user count remained consistent, hovering around the 30K mark, peaking at roughly 34.3K at the end of September.

JD Sports showed a peak in weekly downloads at about 1.1K in mid-November. Active users for JD Sports experienced a gradual increase from around 2.9K at the end of September to roughly 3K by the end of December.

These insights are derived from Sensor Tower data and provide a snapshot of the performance trends for these leading apparel apps in Finland during Q4 2022. For more detailed insights, visit Sensor Tower.