AI Insights · Timothy · January 2023
Top 5 Shopping Apps on Android in Netherlands: Q4 2022
In Q4 2022, the top 5 shopping apps in the Netherlands on the Android platform showed varied trends in downloads and active users. Detailed insights reveal significant shifts in user engagement and app performance.
During the fourth quarter of 2022, the leading shopping applications on the Android platform in the Netherlands exhibited diverse trends in their weekly downloads and active user metrics. Here’s a closer look at the performance of the top five apps, based on Sensor Tower data.
SHEIN-Shopping Online maintained a consistent upward trend in weekly downloads, starting from around 10.3K in early October and peaking at nearly 14.9K by the end of December. Active user numbers fluctuated, with a notable increase to approximately 428K in late November before settling at around 311K by the end of the quarter.
bol saw significant spikes in weekly downloads, especially in mid-November when downloads surged to over 17.7K. Active users also showed a steady rise, reaching a peak of about 526K in late November, before slightly declining to around 460K by the end of December.
Social Deal - The best deals experienced a varied quarter with weekly downloads peaking at 17K in mid-December. Active users saw a gradual increase, ultimately rising to approximately 88K towards the end of the quarter.
Albert Heijn supermarkt showed consistent download numbers throughout the quarter, with a slight dip towards the end, dropping to around 7.2K in the last week of December. Active user numbers remained relatively stable, peaking at nearly 498K in mid-December.
Lidl Plus had a steady performance in weekly downloads, with a notable increase to over 10.7K in late November. Active users saw fluctuations, peaking at approximately 338K in late November before declining to around 283K by the end of December.
These insights from Sensor Tower highlight the dynamic nature of user engagement and app performance in the shopping category on the Android platform in the Netherlands. For more detailed insights, visit Sensor Tower.