Top 5 Android Shopping Apps in Lithuania: Q4 2022 Performance

In the fourth quarter of 2022, Lithuania's top shopping apps on the Android platform showcased varied performance trends in terms of weekly downloads and active users. Here’s a closer look at the performance of the top 5 apps: IKI, MAXIMA, Zalando – online fashion store, Lidl Plus, and Senukai.lt.

IKI experienced a significant fluctuation in weekly downloads. The app peaked at 16.4K in the week of October 10 but saw a steady decline to 6.1K by the end of December. Active users showed a more consistent trend, starting at 48.3K and rising to 73.1K by the last week of the quarter.

MAXIMA showed a varied download pattern, starting strong with 13.2K in late September, dipping mid-quarter, and then spiking to 10.6K in mid-December. Active users followed a similar pattern, beginning at 54.7K and ending the quarter at 58K after peaking at 65.3K in early December.

Zalando – online fashion store had a consistent download rate early in the quarter, with numbers around 7K. However, downloads dropped significantly to 2K in mid-December before rebounding to 4K in the final week. Active users steadily increased from 25.9K at the beginning to 28.8K by the end of December.

Lidl Plus experienced a relatively steady download rate, peaking at 6.1K in early October and gradually declining to 3.3K by the last week of December. Active users remained stable throughout the quarter, starting at 20.7K and slightly decreasing to 18.8K by the end of the period.

Senukai.lt showed a moderate download trend with a peak of 5.1K in mid-October and a decrease to 2K by the end of December. Active users saw a gradual increase, starting at 59.8K and reaching a peak of 70.9K in mid-December before ending the quarter at 63.3K.

These insights from Sensor Tower highlight the dynamic nature of the shopping app market in Lithuania. For more detailed analysis and further insights, visit Sensor Tower.