Top 5 Shopping Apps on Android in Kenya Q4 2022

During the fourth quarter of 2022, the top 5 shopping apps on Android in Kenya demonstrated varied performance trends in terms of downloads and active users. Data from Sensor Tower provides a comprehensive look at these metrics.

JUMIA Online Shopping saw a significant fluctuation in weekly downloads. Starting from 33.4K downloads at the end of September, the app peaked at 125.3K in the last week of October before stabilizing around 26.7K to 30.4K downloads in December. Weekly active users also varied, starting at approximately 357.8K, peaking at 520.5K at the end of October, and then gradually decreasing to 253.7K by the end of December.

Kilimall - Affordable Shopping experienced a more consistent trend. Weekly downloads ranged from 32.2K to 51.9K, with a peak at the end of October. Active users showed a steady pattern, fluctuating between 243.1K and 296.3K throughout the quarter, ending at around 272K in the last week of December.

Alibaba.com - B2B marketplace had a relatively stable performance. Weekly downloads started at 23.9K, dipped slightly in October, and then rose to around 27.6K by the end of December. Active users remained relatively consistent, starting at 390.4K and ending at 388.3K.

Copia App showed an upward trend in downloads, beginning at 6.3K at the end of September and peaking at 20.5K in early December. Active users increased from 28.7K to 59K by the beginning of December, then slightly declined to 51K by the end of the quarter.

Queen Mall experienced moderate growth in downloads, starting at 8.9K and peaking at 17.8K by the end of October. Active users steadily increased from 32K to 54.2K over the quarter.

These insights highlight the dynamic nature of the shopping app market in Kenya. For more detailed analytics and trends, visit Sensor Tower.