Top 5 Shopping Apps on Android in Austria - Q4 2022

In the fourth quarter of 2022, the top shopping apps on the Android platform in Austria demonstrated diverse performance trends in terms of weekly downloads and active users. Here’s a closer look at how these apps fared:

Amazon Shopping experienced a consistent pattern in weekly downloads, with numbers fluctuating around 4.4K to 5.5K. The app saw a notable peak in the week of November 21 with 5.5K downloads. Weekly active users showed a steady increase from 374K at the beginning of October to a peak of 445K in late November, before dropping to 378K by the end of December. Revenue remained minimal until a significant rise in the final week of December, reaching approximately $37.

Maxizoo / Fressnapf showed a downward trend in weekly downloads, starting from 5.9K at the end of September and decreasing to around 2.9K by the end of December. Active users followed a similar trend, starting at 18.5K and maintaining around 19K for most of the quarter, with a slight dip to 19K in mid-December.

Zalando – online fashion store displayed a relatively stable download rate, starting at 3.6K and peaking at 4.3K in mid-November. Active users saw a significant increase, starting at 76.1K and peaking at 92.6K in late November, before settling at 74.1K by the end of December.

C&A Fashion Online Shop maintained a consistent download rate of around 3.9K at the start of the quarter, experiencing a slight dip to approximately 2K in mid-December, before recovering to 3.2K by the end of December. Active users remained relatively stable, with minor fluctuations around 8.7K to 9K throughout the quarter.

heyOBI: DIY-Projekte mit OBI saw a stable trend in weekly downloads, starting at 3.3K and peaking at 4.3K in the week of December 19. Active users remained steady around 14.5K, peaking at 15.6K in mid-December, before dropping to 13.6K by the end of the month.

These insights are based on data from Sensor Tower. For more detailed insights and trends, visit Sensor Tower's website.