AI Insights · Timothy · January 2023
Top 5 Shopping Apps on Android in Austria Q4 2022
An overview of the performance of the top 5 shopping apps on the Android platform in Austria during Q4 2022, highlighting trends in downloads, revenue, and active users.
During the fourth quarter of 2022, the top 5 shopping apps on the Android platform in Austria demonstrated varied performance in terms of weekly downloads, revenue, and active users. Here’s a closer look at the trends for each app based on data from Sensor Tower.
willhaben saw a steady rate of weekly downloads, fluctuating between 3.7K and 5.3K. The app's active users showed a gradual decline from approximately 310.8K at the beginning of the quarter to around 269.6K by the end of December.
Amazon Shopping experienced a slight increase in weekly revenue, peaking at $37 in the final week of December. Weekly downloads ranged from 4K to 5.5K, with a noticeable spike around late November. Active users saw an upward trend, rising from about 401.7K to a peak of 445.5K before settling at approximately 377.9K by the end of the quarter.
Maxizoo / Fressnapf had weekly downloads varying between 2.5K and 6.1K. The number of active users remained relatively stable, averaging around 20K throughout the quarter.
Zalando – online fashion store showed consistent weekly downloads between 2.8K and 4.3K. Active users increased significantly from approximately 76.1K to a peak of 92.6K in late November, before settling at around 74.1K by the end of December.
C&A Fashion Online Shop displayed a varied download trend, with weekly downloads ranging from 2K to 4K. Active users saw an overall increase, rising from around 8.1K to 9K towards the end of the quarter.
These insights are derived from Sensor Tower data, where more detailed analytics can be found for further exploration of the app market trends.