Top 5 Parenting Apps on Android in Kenya for Q4 2022

The performance of the top 5 parenting apps on the Android platform in Kenya during the fourth quarter of 2022 showcased various trends in downloads, revenue, and active users. Here’s a detailed look at each app’s performance based on Sensor Tower data.

Pregnancy + | Tracker App by Philips Digital UK Limited saw a varied trend in weekly downloads, peaking at 3.2K in mid-October before experiencing fluctuations. Active users showed a similar trend, starting at around 23K at the beginning of the quarter and reaching a high of 35.1K in the second week of October, before stabilizing around 27K by the end of December.

My Family - Family Locator from Friendzy Limited experienced a significant surge in weekly downloads, reaching a high of 7.5K in early October. However, downloads dropped and stabilized at lower levels towards the end of the quarter. Weekly revenue peaked at $94 in mid-October and then varied, ending the quarter at $19. Active users followed a similar pattern, peaking at 8.5K in early October and then stabilizing around 3.3K by the end of December.

Kids Videos and Songs by Kids Channel saw consistent weekly downloads with a peak of 1.9K in mid-December. Active users increased steadily, starting at about 6.1K and reaching around 7.9K by late December.

Help - Family Location Tracker, published by KONGRI LIMITED, maintained a steady increase in weekly downloads, starting at 286 and reaching 623 by the last week of December. The weekly revenue showed an upward trend, peaking at $45 in the final week of December.

Pregnancy and Due Date Tracker by Wachanga had a relatively stable performance in terms of weekly downloads, fluctuating between 260 and 1.5K. Active users remained steady, averaging around 4.5K throughout the quarter.

For more insights and detailed data, visit Sensor Tower.