Top 5 Insurance Apps on Android in Africa: Q4 2022 Performance

In the fourth quarter of 2022, the top 5 insurance apps on the Android platform in Africa showed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at how these apps fared:

mTek from Hillcroft Technologies saw significant fluctuations in its weekly downloads. The app started strong with over 11K downloads in late September, peaking at around 25K in mid-October. However, by the end of December, downloads had dropped sharply to just 345.

Discovery, published by Discovery Limited, maintained a relatively stable download rate throughout the quarter. Weekly downloads hovered between 4K and 5K, with a slight decline towards the end of December, finishing the year with about 3.8K downloads. The app also had a consistent number of active users, starting at 51K in late September and ending at 50K by the last week of December.

Clientèle exhibited modest but steady weekly downloads, ranging from 1.5K to 2.7K. Active users for the app showed a slight increase, starting at 18.7K in late September and reaching nearly 20K by the end of December.

OUTsurance also experienced stable download numbers, with weekly figures ranging from 1.5K to 2.4K. The app's active user base saw a gradual decline from 6.9K in late September to 5.9K by the end of December.

The Santam app had an interesting quarter with a notable spike in downloads in mid-November and late December, reaching over 6K and 5K downloads respectively. This significant rise came after a period of relatively low download numbers, which ranged between 200 and 800 in the earlier weeks of the quarter.

These insights are based on data from Sensor Tower, providing a detailed look at the performance of these leading insurance apps in Africa. For more comprehensive insights, visit Sensor Tower.