Top 5 Apparel Apps on Android in Turkey: Q4 2022 Performance

In the fourth quarter of 2022, Turkey's top apparel applications on the Android platform showed varied performance in terms of weekly downloads and active user trends. Data from Sensor Tower provides a detailed look at these metrics for the leading apps.

Trendyol - Online Alışveriş experienced fluctuations in weekly downloads, starting at around 256K in late September and peaking at 311K in early November. Active users remained high, peaking at approximately 20.5M in late November but declining to 18M by the end of December.

DeFacto - Clothing & Shopping saw its weekly downloads peak at 189K in early November, before dropping to 47K by the end of December. Active users showed a similar trend, peaking at 706K in early November and declining to 448K by the end of December.

Zara had a notable spike in downloads, reaching nearly 97K in late November. Weekly active users rose significantly to 193K in the same period before stabilizing at 122K by the end of December.

adidas: Shop Shoes & Clothing maintained relatively stable weekly download numbers, peaking at 27K in late November. Active users saw a consistent range, peaking at 135K in late November and ending the quarter at around 127K.

Modanisa: Modest Hijab Fashion experienced an increase in weekly downloads, peaking at 44K in late October before declining to 6K by the end of December. Active users peaked at 186K in late November and decreased to 126K by the end of December.

For more detailed insights and data, visit Sensor Tower.