Top 5 Apparel Apps on Android in Guatemala Q4 2022

The fourth quarter of 2022 saw interesting trends for the top 5 apparel apps on Android in Guatemala. According to Sensor Tower data, these apps showcased varied performance in terms of downloads and active users.

SHEIN-Shopping Online experienced fluctuations in weekly downloads, starting at 10K in late September and peaking at 14K by the end of October. However, downloads declined steadily to around 5K by mid-December, before a slight uptick to 7K in the final week. Weekly active users grew from 129K in late September to nearly 150K by the end of December.

PatPat - Kids & Baby Clothing saw a consistent increase in weekly downloads, starting at around 900 in late September and reaching over 1.3K by the end of October. The app maintained a steady download rate around 1K for the rest of the quarter. Active users followed a similar trend, growing from 3K to approximately 4K by the end of December.

Zara showed a stable download trend, starting at 1K in late September and peaking at 1.3K in the last week of December. The app’s active users increased from around 3.9K to nearly 5K over the quarter.

BERSHKA: Fashion & trends had a steady weekly download count ranging from 650 to 900 throughout the quarter. Active users grew from 4.2K in late September to around 4.3K by the end of December.

Whering:Digital Closet Stylist saw an interesting trend in downloads, starting at 130 in late September and peaking at over 1.2K by mid-October. Downloads saw fluctuations but ended the year on a high note at 934 in the last week of December. Active users followed suit, increasing from 200 to around 1.3K by the end of the quarter.

For more detailed insights and trends, visit Sensor Tower.