Top 5 Apparel Apps on Android in Australia Q4 2022

In the fourth quarter of 2022, the top five apparel applications on the Android platform in Australia showcased varying performance trends in terms of weekly downloads and active users. The data, sourced from Sensor Tower, provides insights into the popularity and user engagement of these apps.

SHEIN-Shopping Online experienced a notable fluctuation in weekly downloads, starting from approximately 14.5K at the end of September and peaking at 17.8K in mid-October. The app saw a gradual decline towards mid-December, reaching a low of around 12.4K before a slight uptick to 16.8K in the last week of December. In terms of weekly active users, SHEIN started strong with 223.5K at the end of September and had a peak of 260.5K in late November. However, it witnessed a decline towards the end of the year, ending at 225.4K in the final week of December.

Nike: Shoes, Apparel & Stories showed a diverse pattern in weekly downloads, with an initial rise from around 5K in late September to a high of 10.5K in late November. The downloads then decreased to approximately 4.6K by the end of December. The app's weekly active users followed a similar trajectory, starting at 15.9K in late September, peaking at 23.6K in late November, and then dropping to 17.1K by the end of December.

LightInTheBox Online Shopping had a gradual increase in weekly downloads, beginning at around 2.6K in late September and reaching a peak of 6.4K in late November. The downloads then declined to about 2.7K by the end of December. The weekly active users for LightInTheBox also saw an upward trend, starting at 9.1K in late September and peaking at 15.9K in late November, before ending the year at approximately 11.2K.

CIDER - Clothing & Fashion experienced significant growth in weekly downloads, starting from around 1.3K in late September and reaching a peak of 8.3K in late November. The downloads then dropped to about 1.8K by the end of December. The app's weekly active users mirrored this trend, beginning at 4.1K in late September, peaking at 13.3K in late November, and then decreasing to approximately 6.4K by the end of December.

JD Sports displayed a consistent performance in weekly downloads, starting from around 2K in late September and peaking at 3.4K in late November. The downloads then slightly decreased to about 2.6K by the end of December. The app's weekly active users also followed a steady pattern, beginning at 8.5K in late September, peaking at 10K in late November, and finishing the year at around 9K.

For more detailed insights and data, visit Sensor Tower.