Top 5 Shopping Apps Performance in Kenya for Q3 2022

The third quarter of 2022 saw notable performance metrics for the top 5 shopping apps in Kenya on a unified platform, according to Sensor Tower data. Here’s a detailed look at the trends in weekly downloads and active users for JUMIA Online Shopping, Kilimall - Affordable Shopping, Alibaba.com - B2B marketplace, Jiji Kenya: Buy & Sell Online, and Lucky Ten.

JUMIA Online Shopping, from JUMIA, showed a fluctuating trend in downloads, peaking at approximately 103K in the week of August 22. Weekly active users saw a consistent pattern, starting at around 403K at the beginning of the quarter and ending at approximately 370K in the last week of September.

Kilimall - Affordable Shopping, a local favorite, experienced a steady increase in downloads mid-quarter, peaking at 50K in the week of September 19. Active users also increased, reaching a high of around 284K in the same week.

Alibaba.com - B2B marketplace showed consistent download numbers, with the highest being around 37K in the week of August 22. Active user numbers were strong throughout the quarter, peaking at approximately 419K in the week of September 19.

Jiji Kenya: Buy & Sell Online saw a steady increase in downloads, peaking at about 32K in early August. The app maintained a stable number of active users, starting at around 166K and finishing the quarter at approximately 188K.

Lucky Ten had a more variable download trend, with a peak of 21K in the week of September 5. Active users showed a steady increase, reaching around 74K in late August before tapering off slightly to approximately 67K by the end of September.

Overall, these apps demonstrated varied performance in terms of downloads and active user engagement throughout Q3 2022. More detailed insights and data can be found on Sensor Tower.