AI Insights · Timothy · October 2022
Top 5 Shopping Apps on Unified Platform in Africa Q3 2022
In Q3 2022, the top 5 shopping apps in Africa showed significant performance variations in downloads and active users. Jumia Online Shopping led the downloads while SHEIN - Shopping Online saw the highest growth in active users.
During the third quarter of 2022, the top 5 shopping apps on a unified platform in Africa demonstrated notable trends in downloads and active users. This article highlights the performance of Jumia Online Shopping, Alibaba.com, Amazon Shopping, Jiji Nigeria, and SHEIN - Shopping Online.
Jumia Online Shopping saw a peak in weekly downloads at 408K in late July, followed by a gradual decline to 297K by the end of September. The app maintained a consistent number of weekly active users, fluctuating around 3.4M throughout the quarter.
Alibaba.com experienced a significant increase in weekly downloads, peaking at 394K in early September. Active users also grew steadily, reaching approximately 3.5M at the start of September before slightly declining to around 3.3M by the end of the month.
Amazon Shopping displayed a remarkable rise in weekly downloads, hitting 554K in mid-September. Weekly active users consistently hovered around 2.5M, with a slight peak in mid-September.
Jiji Nigeria demonstrated a steady increase in weekly downloads, reaching 163K in late August before declining to 110K by the end of September. Active users fluctuated around 1.3M throughout the quarter.
SHEIN - Shopping Online showed a consistent upward trend in weekly downloads, peaking at 135K in late September. Weekly active users also grew significantly, hitting approximately 1.4M by the end of the quarter.
These insights are based on data from Sensor Tower. For more in-depth analysis and information on app performance, visit Sensor Tower.
