AI Insights · Timothy · October 2022
Top 5 Parenting Apps in Australia Q3 2022
Explore the performance of the top 5 parenting apps in Australia during Q3 2022, including trends in weekly downloads, revenue, and active users.
In the third quarter of 2022, the top 5 parenting applications on a unified platform in Australia showcased varied performance trends. Below, we delve into the weekly downloads, revenue, and active user trends for these leading apps.
Be Closer: Family location from Applabel LTD saw a steady weekly revenue, peaking at around $3.6K in early September, before tapering off to approximately $2.8K by the end of the quarter. Weekly downloads fluctuated significantly, starting at 1.1K in late June, surging to 2.3K mid-July, and then dropping to just 254 by the end of September. Active users mirrored this trend, peaking at 2.6K mid-July and declining to 501 by the end of the quarter.
Track Family GPS Location - Sp by Appmaking LTD experienced a moderate revenue trend, starting at $1.5K in late June and ending at $688 by the end of September. Weekly downloads were inconsistent, with notable peaks in early July (1.3K) and late August (1.4K), but dropped to zero in the latter weeks of September. Active users showed a similar pattern, peaking at 854 in mid-July and falling to 113 by the end of September.
Find my kids: live GPS tracker from GEO TRACK TECHNOLOGIES INC maintained a relatively stable revenue, averaging around $1.5K throughout the quarter. Weekly downloads saw highs of 2.1K in late August but dipped to 719 by the end of September. Active users remained robust, consistently hovering around 9K to 10K, with a peak of 10.9K in late August.
BabySparks - Development Activ by BabySparks saw a peak in revenue at $3.5K in mid-July, stabilizing around $2.3K to $3.2K for the remainder of the quarter. Downloads were relatively stable, ranging between 300 and 566 weekly. Active users remained steady around the 1.5K to 1.9K mark throughout the quarter.
Little Ones™ by LittleONES exhibited strong revenue performance, peaking at $4.2K in early August and ending the quarter at approximately $3K. Weekly downloads were consistent, generally ranging between 300 and 450. Active user data was not provided for this app.
For more detailed insights and data on app performance, visit Sensor Tower.
