Top 5 News Apps Performance in Kenya Q3 2022

In the third quarter of 2022, the top 5 news applications in Kenya saw varying trends in downloads, revenue, and active users. Here’s a detailed look at their performance based on data from Sensor Tower.

Nation ePaper from Nation Media Group Ltd showed fluctuations in weekly revenue, peaking at approximately $692 in the week of July 25. The app's weekly downloads remained relatively consistent, ranging from 38 to 75 downloads per week, with notable peaks at 74 and 75 in mid and late August, respectively.

The Economist - News, Podcasts experienced a peak in weekly revenue of around $401 during the week of September 5. The app also saw a significant increase in downloads in late August, reaching 632 downloads in the week of August 22. Active users for the app hovered between 1.9K to 2.4K throughout the quarter, with a noticeable peak of 2.4K users in late August.

The Standard Digital e-Paper had more modest revenue figures, with a high of about $254 in late June. The app saw a slight fluctuation in weekly downloads, peaking at 72 downloads in mid-September.

Bloomberg: Business News Daily from Bloomberg Finance LP reported a peak weekly revenue of approximately $456 in the last week of September. The app's weekly downloads were robust, reaching over 1K in the week of August 22. Active users steadily increased from 3.2K to 4K over the quarter, with a peak of 4K users in late August.

The Wall Street Journal. from Dow Jones & Company, Inc. saw its highest weekly revenue at around $206 in mid-July. Downloads were highest in late August, with 669 downloads. The app maintained a steady number of active users, ranging from 2.4K to 3.1K, peaking at 3.1K in late August.

These insights provide a snapshot of the competitive landscape for news applications in Kenya during Q3 2022. For more detailed analytics and insights, visit Sensor Tower.