Top 5 Finance Apps in Central America Q3 2022 Performance

In the third quarter of 2022, the top finance applications in Central America showcased notable trends across various performance metrics. Here’s a detailed look at the weekly downloads and active users for the top five apps, based on data provided by Sensor Tower.

BBVA México saw a consistent pattern in weekly downloads, peaking at approximately 244K in the week of September 5. Downloads were relatively stable throughout the quarter, with a noticeable peak in early September. Weekly active users ranged from around 9.1M to 9.5M, showing a steady engagement with a slight increase towards the end of the quarter.

Banco Azteca experienced a gradual rise in weekly downloads, reaching up to 173K in mid-July. Active users fluctuated but remained robust, with the highest count being about 4.6M at the end of August.

Spin by OXXO demonstrated steady download numbers, with a peak of approximately 167K in the final week of September. Active users showed a positive trend, increasing from around 426K in late June to over 513K by the end of the quarter.

Mercado Pago: cuenta digital maintained a consistent download rate, averaging around 130K weekly downloads. Active users saw a dip mid-quarter but recovered towards the end, peaking at about 3.2M in the last week of September.

Bienestar Azteca had a varied performance with a high of 312K downloads in mid-July, followed by a drop to around 24K by the end of September. Active users mirrored this trend, starting at approximately 881K and declining to around 281K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.