AI Insights · Timothy · October 2022
Top 5 Dating Apps Performance in New Zealand, Q3 2022
Discover the performance trends of the top 5 dating apps in New Zealand during Q3 2022, including downloads, revenue, and active user metrics.
During the third quarter of 2022, the top dating apps in New Zealand showcased varied performance trends across downloads, revenue, and active users. Data from Sensor Tower reveals key insights into these apps' market dynamics.
Tinder Dating App: Chat & Date saw a steady increase in weekly revenue, peaking at approximately $57K in the first week of September. Weekly downloads showed a gradual upward trend, reaching around 3K in the week of September 19. However, weekly active users experienced slight fluctuations, maintaining an average of around 135K throughout the quarter.
Bumble Dating App: Meet & Date experienced consistent weekly revenue, peaking at about $37K in early September. Downloads remained fairly stable, averaging around 1.9K per week, while active users saw a slight increase from 64K to nearly 67K by the end of the quarter.
Hinge Dating App: Match & Meet also showed steady revenue growth, reaching around $10.6K in mid-September. Weekly downloads remained consistent, averaging between 1.6K and 2K, while active users saw a slight rise, peaking at approximately 50K in mid-September.
OmeTV – Video Chat Alternative displayed a gradual increase in revenue, with a peak of $445 in the last week of September. Downloads surged significantly in September, reaching around 1.8K. Active users also saw a notable increase, growing from approximately 2.2K to nearly 5K by the end of the quarter.
Lastly, Badoo: Dating. Chat. Friends maintained a stable revenue, averaging around $3.6K to $3.8K weekly. Downloads fluctuated slightly, averaging around 500 per week. Active users showed a slight decline, averaging around 23K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.