AI Insights · Timothy · October 2022
Top 5 Books Apps Performance in Russia Q3 2022
In Q3 2022, the top 5 book apps in Russia showed varied trends in downloads, revenue, and active users. Sensor Tower data reveals key insights into their performance.
In Q3 2022, the top 5 book applications in Russia experienced notable trends in downloads, revenue, and active users. Here’s a closer look at their performance based on Sensor Tower data.
Litres: Books and audiobooks saw a strong quarter with weekly revenue peaking at approximately $265K in the last week of September. Weekly downloads showed a peak in mid-July at around 60K, followed by a decline towards the end of the quarter, reaching about 42K. The app maintained a steady number of weekly active users, fluctuating between 540K and 595K throughout the quarter.
Litres: Audio experienced a peak in weekly revenue at around $61K in early August. Weekly downloads were highest in the first week of September, reaching nearly 10K, while weekly active users saw a slight decline from about 46K at the start of the quarter to around 39K by the end.
MyBook: books and audiobooks had a consistent performance with weekly revenue peaking at approximately $47K in the last week of September. Weekly downloads showed a downward trend, starting at around 17K in mid-July and decreasing to about 12K by the end of September. The app's weekly active users remained relatively stable, ranging from 129K to 144K.
Storytel - Audiobooks Library faced significant declines, particularly in revenue and active users. Weekly revenue dropped drastically from around $27K at the beginning of the quarter to less than $1K by mid-September. Weekly downloads also saw a dip, ending the quarter at about 2K. Active users decreased from approximately 92K in early July to around 48K by the end of September.
Bookmate. Listen & read books maintained a stable performance in weekly revenue, peaking at around $11K in early September. Downloads fluctuated slightly, reaching a high of nearly 7K in the last week of September. Weekly active users remained fairly consistent, with a small dip from about 48K at the start to around 43K by the end of the quarter.
These insights, drawn from Sensor Tower data, highlight the varied performance of top book apps in Russia during Q3 2022. For more detailed analytics, visit Sensor Tower.