Top 5 iOS Lifestyle Apps in Latin America for Q3 2022

During the third quarter of 2022, the top 5 Lifestyle applications on iOS in Latin America demonstrated varying performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at each app's metrics:

Pinterest saw a consistent download trend throughout the quarter, with a notable peak at 224K downloads in the week of September 12. Weekly active users steadily increased from 17.9M at the start of the quarter to 18.6M by the end of September.

Scret: perguntas anônimas experienced significant variability in its metrics. Weekly downloads peaked at 295K in the week of August 8 but tapered off to 44K by the week of September 26. Revenue followed a similar pattern, starting from $610 in early August and peaking at $20.9K in mid-August before declining to $11.6K by the end of September. Active users also showed a peak at 422K in late August, dropping to 175K by the end of the quarter.

NGL: ask me anything displayed a steady revenue trend, averaging around $10K per week. Downloads were highest in early July at 256K but gradually declined to 25K by the end of September. Active users increased from 205K at the beginning of the quarter to 333K by the end of September.

Tinder Dating App: Chat & Date maintained robust weekly revenue, averaging around $430K, with a slight dip to $356K in late August. Downloads remained relatively stable, fluctuating between 63K and 72K throughout the quarter. Active users saw a slight decline from 1.95M to 1.86M over the three months.

Amazon Alexa experienced a peak in downloads at 88K in mid-July, settling around 42K to 52K for the remainder of the quarter. Active users showed a slight decline from 554K at the start to 603K by the end of September.

These insights are based on data from Sensor Tower. For more in-depth analysis and trends, visit Sensor Tower's website.