Top 5 Lifestyle iOS Apps in South Africa Q3 2022

During the third quarter of 2022, the top 5 lifestyle applications on the iOS platform in South Africa exhibited distinct trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance based on data from Sensor Tower.

Tinder Dating App: Chat & Date saw a consistent decline in weekly revenue, starting at approximately $19K in late June and ending at around $17.9K by the end of September. Weekly downloads ranged from 2.4K to 3.2K, peaking in mid-July. Active users fluctuated, starting at about 46K and ending the quarter just above 44K.

Bumble Dating App: Meet & Date experienced a steady increase in weekly revenue, peaking at around $11K in the final week of September. Downloads showed some variability, with a notable spike to 1.1K in early August. Active users remained relatively stable, fluctuating between 17.3K and 19.3K.

Hinge Dating App: Match & Meet showed mixed revenue trends, with weekly figures oscillating between $2.7K and $3.7K throughout the quarter. Downloads and active users remained relatively stable, with downloads peaking at 939 in mid-September and active users ranging from 16.5K to 18.2K.

Badoo: Dating. Chat. Friends had a varied revenue pattern, peaking at $2.5K in late August. Weekly downloads ranged from 744 to 1K, with a peak in early September. Active users saw a slight increase, starting at around 20.9K and ending at approximately 20.2K.

NGL: ask me anything displayed significant growth in weekly downloads, peaking at 5.4K in early September. Revenue also showed an upward trend, reaching around $1.5K in the same period. Active users saw substantial growth, starting at 5.4K in late June and ending at approximately 12.3K by the end of September.

For more detailed insights and analysis, visit Sensor Tower.