AI Insights · Timothy · October 2022
Top 5 iOS Dating Apps in South Africa: Q3 2022 Performance
In Q3 2022, the top five dating apps on iOS in South Africa showed varied trends in downloads, revenue, and active users, with Tinder and Bumble leading in revenue.
In the third quarter of 2022, the top five dating apps on iOS in South Africa demonstrated a range of performance metrics, according to data from Sensor Tower. Here's a closer look at how each app fared in terms of weekly downloads, revenue, and active users.
Tinder Dating App: Chat & Date saw steady weekly revenue, peaking at around $19K at the end of June and slightly fluctuating throughout the quarter, ending with approximately $17.9K. Weekly downloads showed a slight downward trend, starting at 2.7K and closing the quarter at 2.4K. The app maintained a robust active user base, with numbers hovering between 44K and 49K.
Badoo: Dating. Chat. Friends experienced varied revenue, starting at $2.3K and ending at $1.9K, with a peak of $2.5K in late August. Downloads fluctuated, starting at 1K, dipping mid-quarter, and closing at 757. Active users remained relatively stable, ranging from 19K to 21K throughout the quarter.
Bumble Dating App: Meet & Date consistently performed well in revenue, starting at $9.5K and ending at $10.7K, with a peak of $11K in mid-September. Downloads saw minor fluctuations, with numbers generally around 800 to 1.1K. Active users remained steady, ranging from 17K to 19K.
Hinge Dating App: Match & Meet showed a moderate revenue trend, starting at $3.9K and ending at $3.3K, with a notable peak at $3.7K in mid-September. Downloads were consistent, averaging around 700 to 800, with a peak of 939 in mid-September. Active users ranged from 16K to 18K, showing slight fluctuations throughout the quarter.
Dating and Chat - Evermatch exhibited a gradual increase in revenue, starting from $73 and peaking at $298 in late August. Downloads saw a significant rise, starting from 43 and peaking at 755 in mid-August, then tapering off towards the end of the quarter. Active users showed a similar trend, starting at 209 and peaking at 973 in mid-August, before declining to 501 by the end of September.
These insights into the performance of the top dating apps in South Africa on iOS during Q3 2022 highlight diverse trends in user engagement and revenue. For more detailed insights, visit Sensor Tower.
