AI Insights · Timothy · October 2022
Top 5 Apparel Apps on iOS in South Africa Q3 2022
In Q3 2022, the top apparel apps on iOS in South Africa saw varied trends in downloads and active users, with some apps showing significant growth.
Performance of Top 5 Apparel Apps on iOS in South Africa in Q3 2022
The third quarter of 2022 saw interesting trends among the top apparel apps on the iOS platform in South Africa. Data sourced from Sensor Tower reveals the performance metrics for these apps, highlighting their weekly downloads and active users.
SHEIN - Shopping Online
SHEIN - Shopping Online experienced a steady increase in weekly downloads, starting from around 7K at the beginning of the quarter and peaking at approximately 11K in mid-August. Active users also showed a positive trend, growing from 110K to nearly 142K by the end of September.
Nike: Shoes, Apparel, Stories
Nike: Shoes, Apparel, Stories saw fluctuating download numbers, with a peak of 3.2K in mid-July. Active users for the app increased from about 15K to over 20K during the same period, before stabilizing around 17K towards the end of the quarter.
ZARA
For ZARA, weekly downloads remained relatively stable, hovering around the 2K mark. However, the app saw a notable spike in active users in mid-July, reaching over 17K, before stabilizing around 16K by the end of September.
Lyst: Shop Fashion Brands
Lyst: Shop Fashion Brands had a varied performance in downloads, with a significant drop from 4.1K in late June to a low of 219 in early August. Downloads then rebounded to around 3.1K in early September. Active users saw a decrease from 13K to about 9.5K by the end of the quarter.
adidas: Shop Shoes & Clothing
adidas: Shop Shoes & Clothing showed a fluctuating download pattern, starting at around 1.3K and peaking at 1.7K in late July. Active users increased steadily from approximately 1.5K to over 3.4K by the end of September.
These insights provide a snapshot of the performance of the top apparel apps on iOS in South Africa for Q3 2022. For more detailed analytics and insights, visit Sensor Tower.