AI Insights · Timothy · October 2022
Top 5 Apparel Apps Performance on iOS in Uruguay, Q3 2022
In Q3 2022, the top 5 apparel apps on iOS in Uruguay showed varied performance trends in weekly downloads and active users. Here's a closer look at their metrics.
During the third quarter of 2022, the top 5 apparel apps on iOS in Uruguay exhibited diverse trends in their weekly downloads and active user metrics. Data from Sensor Tower provides insights into the performance of SHEIN - Shopping Online, ZARA, BERSHKA, Forever 21, and ASOS - Discover Fashion Online.
SHEIN - Shopping Online saw a steady increase in weekly downloads, starting from 511 in late June and peaking at 670 in mid-July. This was followed by a slight decrease, stabilizing around 555 downloads by the end of September. The app's weekly active users mirrored this trend, growing from 9.2K to 10.4K over the quarter.
ZARA experienced a fluctuating pattern in weekly downloads, beginning at 548 and dropping to 296 by mid-September before recovering slightly to 356 by the end of the month. Active users for ZARA decreased from 4.6K at the start of the quarter to 3.2K by the end, highlighting a downward trend.
BERSHKA had a modest increase in weekly downloads, starting at 43 and peaking at 119 in late July. The downloads then leveled off, ending the quarter at 87. The app's active users showed a similar trend, growing from 153 to 207 by the end of September.
Forever 21 saw a rise in weekly downloads from 48 in late June to 105 by the end of August, before dropping to 46 by the end of September. The app's active users reflected this trend, increasing from 119 to a peak of 196 in late August and then declining to 146 by the end of the quarter.
ASOS - Discover Fashion Online maintained a relatively stable download rate, starting at 67 and ending at 64 downloads per week. Its active users showed slight fluctuations, beginning at 352 and closing the quarter at 297.
For more detailed insights and data, visit Sensor Tower.
