Top 5 iOS Apparel Apps in New Zealand: Q3 2022 Performance

In the third quarter of 2022, the top 5 apparel apps on the iOS platform in New Zealand showed varied performance, particularly in terms of weekly downloads and active users. Here’s a closer look at each app's performance based on data from Sensor Tower.

SHEIN - Shopping Online saw consistent weekly downloads throughout Q3 2022, starting with 3.1K in early July and slightly dipping to 2.6K by the end of August. The app then experienced an uptick, peaking at 3.4K in the final week of September. Weekly active users also showed a positive trend, growing from 53.6K at the start of the quarter to 57.1K by the end.

Nike: Shoes, Apparel, Stories experienced fluctuations in weekly downloads, beginning with 1.2K at the end of June and peaking at 2.3K in mid-July. Downloads then gradually declined to 1K by the end of September. The app's active users increased from 9.3K in late June to a high of 12.8K in mid-July, before settling at around 10.3K by the end of the quarter.

Culture Kings New Zealand had a notable performance in weekly downloads, starting at 1.1K in late June and reaching a peak of 2.1K in early August. However, downloads decreased significantly towards the end of the quarter, dropping to just 587 in the final week of September.

JD Sports showed varied weekly downloads, beginning with 784 in late June and peaking at 1.3K in mid-July. The app saw a decline towards the end of the quarter, with downloads falling to 860 in the last week of September. Active users started at 2.5K in late June, reaching a peak of 3.2K in mid-July, and ended the quarter at around 2.9K.

Glassons maintained steady weekly downloads throughout the quarter, averaging around 600 downloads per week. Active users fluctuated slightly, starting at 9.5K in late June, peaking at 10K in early July, and closing the quarter at approximately 9.5K.

For more detailed insights, visit Sensor Tower.