Top 5 Apparel Apps on iOS in Belgium in Q3 2022

During the third quarter of 2022, the top 5 apparel applications on the iOS platform in Belgium showed varying trends in weekly downloads and active users. Here’s a closer look at the performance of each app, based on data from Sensor Tower.

SHEIN - Shopping Online experienced a notable decline in weekly downloads, starting from approximately 8K at the end of June and dropping to around 4.5K by the end of September. Despite this, active users remained relatively stable, fluctuating between 190K and 220K throughout the quarter.

Zalando – Online fashion showed a more positive trend in weekly downloads, beginning the quarter with around 4K downloads and ending with over 5K. Active users also increased steadily, rising from about 140K to over 159K by the end of September.

Nike: Shoes, Apparel, Stories saw a peak in weekly downloads in mid-July, with numbers reaching up to 5.1K. However, this was followed by a decline, ending the quarter at around 2.5K downloads. Active users showed a similar pattern, peaking at approximately 77K in mid-July and then stabilizing around 63K to 65K towards the end of the quarter.

H&M - we love fashion had a relatively stable performance in weekly downloads, fluctuating between 2.2K and 3.6K. Active users remained consistent, starting the quarter at around 92K and ending at approximately 89K.

Lastly, ABOUT YOU Online Fashion Shop showed a steady increase in weekly downloads, beginning with about 1.5K and peaking at over 2.2K by mid-September. Active users also increased gradually, from around 14.7K to 16.3K by the end of the quarter.

These insights provide a snapshot of the performance of leading apparel apps on iOS in Belgium during Q3 2022. For more detailed insights and data, visit Sensor Tower.