AI Insights · Timothy · October 2022
Top 5 Apparel Apps on Android in Russia: Q3 2022
Discover the performance trends of the top 5 apparel apps on Android in Russia during Q3 2022, including downloads and active user statistics.
In the third quarter of 2022, the top apparel apps on the Android platform in Russia showcased varied performance trends in terms of downloads and active users. Here is a breakdown of the trends for each app based on data from Sensor Tower.
SHEIN-Shopping Online saw its weekly downloads fluctuate throughout the quarter, peaking at about 28K in mid-July before declining to around 18K by the end of September. The app’s weekly active users also experienced a downward trend, starting at approximately 547K in late June and dropping to 254K by the end of September.
ASOS experienced a significant drop in weekly downloads, starting at around 15.6K at the end of June and falling to just over 1K by the end of September. Similarly, its weekly active users decreased from about 44K to 11K over the same period.
Zara had relatively stable weekly downloads, with a slight peak of around 3.1K in early September. Its weekly active users varied, starting at roughly 25.8K and finishing the quarter at 18.3K.
BERSHKA: Fashion & trends maintained a steady weekly download rate, peaking at about 2.9K in early August before dropping to 1.3K by the end of September. The app’s weekly active users followed a similar trend, decreasing from approximately 86K in late June to 67K by the end of September.
Trendyol - Online Alışveriş showed an upward trend in weekly downloads, starting at around 1.5K in late June and rising to 2.6K by the end of September. Its weekly active users also increased, beginning at roughly 60K and climbing to 75K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
