AI Insights · Timothy · October 2022
Top 5 Apparel Apps on Android in Middle East Q3 2022
Explore the performance trends of the top 5 apparel apps on Android in the Middle East during Q3 2022, including downloads and active users.
During Q3 2022, the top 5 apparel apps on Android in the Middle East showcased varied performance trends in terms of weekly downloads and active users. Here’s a closer look at the data from Sensor Tower:
SHEIN-Shopping Online saw a significant rise in weekly downloads, starting from around 73.7K at the end of June and peaking at 110.4K in early August. The app maintained a high download rate, fluctuating slightly but staying above 100K downloads per week for most of the quarter. Active users increased from approximately 1.97M to a peak of 2.1M in mid-September before slightly dropping to 2.05M by the end of the quarter.
Namshi - We Move Fashion experienced a more fluctuating trend in downloads. The app started with 42.6K downloads at the end of June, saw a dip in July, and then rose again to 37.3K in early August. It ended the quarter with around 20.7K downloads in the last week of September. Active users showed a downward trend, starting at 181.4K and dropping to 147.7K by the end of September.
Max Fashion - ماكس فاشون had a notable increase in weekly downloads in mid-July, peaking at 34.2K. The downloads then gradually decreased, ending the quarter at 18.5K. Active users followed a similar pattern, rising to a peak of 104.4K in early August, before settling at around 86.6K by the end of September.
H&M MENA - Shop Fashion Online saw a significant spike in downloads in late August, reaching 29.7K. However, the downloads dropped to 6.5K by the end of September. Active users also peaked in late August with 54.7K and then declined to 30K by the end of the quarter.
adidas: Shop Shoes & Clothing showed a steady increase in downloads, peaking at 24.9K in the last week of September. Active users also increased throughout the quarter, starting from 41K at the end of June and reaching 78.9K by the end of September.
These trends highlight the dynamic nature of user engagement and app popularity in the apparel sector on the Android platform in the Middle East. For more detailed insights and data, visit Sensor Tower.
