AI Insights · Timothy · October 2022
Top 5 Apparel Apps on Android in Denmark - Q3 2022
Explore the performance of the top 5 apparel apps on the Android platform in Denmark during the third quarter of 2022, including trends in downloads and active users.
In the third quarter of 2022, the top 5 apparel apps on the Android platform in Denmark showed varied performance in terms of weekly downloads and weekly active users. Here's a closer look at each app's trajectory.
SHEIN-Shopping Online experienced relatively stable weekly downloads, ranging from 1.4K to 1.9K, with peaks in the weeks of July 25 and September 12 at approximately 1.9K downloads. The app's weekly active users also maintained a steady count, fluctuating between 24K and 25K throughout the quarter.
Zalando – online fashion store saw a gradual increase in weekly downloads, starting from 1.3K in late June and rising to 2.1K by mid-September. Its weekly active users also showed a positive trend, growing from around 63K in late June to over 73K by the end of September.
H&M - we love fashion had a notable rise in weekly downloads, beginning at approximately 1K in late June and reaching nearly 1.5K by mid-September. The app's weekly active users saw a slight increase from 39K in late June to about 38K by the end of September.
ABOUT YOU Online Fashion Shop showed a consistent pattern in weekly downloads, generally hovering around 1K with some fluctuations. Weekly active users for the app remained stable, ranging from 9.5K to 11K throughout the quarter.
Nike: Shoes, Apparel & Stories had a modest performance in weekly downloads, varying between 200 and 750 downloads. The app's weekly active users exhibited a slight decline, starting at 3.6K in late June and ending at approximately 4K by the end of September.
These insights highlight the dynamic nature of the apparel app market in Denmark. For more detailed analytics and insights, visit Sensor Tower.
