Top 5 Apparel Apps on Android in Bulgaria: Q3 2022

In the third quarter of 2022, the top 5 apparel applications on the Android platform in Bulgaria exhibited varied performance trends. Here’s a closer look at the weekly downloads and active user metrics for each app, based on data from Sensor Tower.

MODIVO - Fashion store online saw a notable increase in weekly downloads, peaking at approximately 8.9K in the first week of September. Earlier in the quarter, downloads fluctuated between 1.9K and 5.1K. Active users also showed significant growth, rising from 9.3K at the start of the quarter to nearly 16K in early September, before settling at around 10K by the end of the quarter.

efootwear - online fashion experienced a more modest increase in weekly downloads, reaching a peak of about 6.1K in the first week of September. Active user numbers were relatively stable, starting at 23.2K and peaking at around 26K in early September, but ending the quarter at approximately 15.5K.

ABOUT YOU Online Fashion Shop demonstrated consistent growth in weekly downloads, culminating in a peak of 4.2K in mid-September. Active users started at 65.9K at the beginning of the quarter and rose steadily to a high of around 79.4K, before ending the quarter at approximately 77.2K.

SHEIN-Shopping Online maintained a steady download rate throughout the quarter, with weekly downloads ranging from 1.8K to 2.6K. Active user numbers showed a gradual increase from 28.2K at the start of the quarter to about 32.9K by the end.

Nike: Shoes, Apparel & Stories had a varied download performance, peaking at around 4.3K in mid-July, but generally fluctuating between 1K and 3.8K. Active users started at 6.8K and increased to approximately 10.7K by mid-July, before stabilizing around 7.3K towards the quarter’s end.

For more detailed insights and trends, visit Sensor Tower.